Enterprise Social Networks – Case Studies

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In the previous article, we recounted a brief history of social media in both the public world of the internet, the private spaces of organisations and the blurred lines in between. This article is less theoretical and more practical in focus. We will begin by discussing the elements that make up Enterprise Social Network (ESN) platforms and how they differ from other collaboration tools that have been around for longer. We discuss how these tools can generate value for users and the case studies where they have had a positive impact on the performance of organisations. We will end with a summary of good implementation practices for these tools.

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